Take Your Video Agency from $500 Months to $15,000 Months with this Step-by-Step Framework
The exact framework I used to stop doing random one-off projects and build consistent monthly income with video clients.
The positioning changes that shifted how clients saw my offer
Why I stopped selling deliverables and what I sold instead
The offer structures that broke (and the ones that worked)
The constraints that actually slowed growth past $10k/month
"I documented every decision, mistake, and lesson from building my video agency. This is that framework."
- Trenton Negrete
What Changed Wasn't My Skill. It Was How I Thought About The Offer.
Same camera. Same editing. Same creativity. This framework documents the positioning and offer changes I made along the way, plus the thinking behind each one.
The Framework I Wish I Had When I Started
This documents the decisions I had to figure out the hard way. No theory, no fluff. Just the thinking and tradeoffs behind each move I made.
Today OnlyGet The Framework for $19.99What My Payment Flow Looked Like
Real payments from the time I was actively applying the strategies documented in this framework.
Inside the framework, I break down the decisions I made during this period. You get to see the thinking, not just the results.
- • How I reframed my offer to focus on outcomes instead of deliverables
- • The pricing conversations that worked (and the ones that didn't)
- • The outreach approach I settled on after testing several methods
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Why I Stopped Selling Videos and Started Selling Outcomes
I realized businesses don't buy content. They buy customers. This framework documents how I repositioned my offer around results instead of deliverables.
The Framing Problem I Had to Solve
For a long time, I was stuck at $1,500 projects. It wasn't my skills or the market. It was how I was positioning the service. This framework documents the changes I made.
Why I Focused on Local Businesses
I found that local home service businesses had the clearest need: consistent lead generation, not viral content. This framework documents that focus and why it worked for me.
What I Changed (And Why)
The exact changes I made when I stopped taking one-off projects and restructured my offer around retainers and outcomes
How my thinking shifted from 'videographer' to 'video marketing agency' (and why that mattered)
The frameworks I used to sell outcomes instead of deliverables
Why certain offer structures broke in some industries, and why I avoided others entirely
Frequently Asked Questions
Got questions? I've got answers.
See The Decisions That Shaped a $15k/Month Video Agency
This framework documents my journey building a video marketing agency. The offers, the positioning, the mistakes, and the thinking behind each decision.
Today OnlyGet The Framework for $19.99"The best investment is learning how others think through hard problems."
- Trenton Negrete
DISCLAIMER: This framework documents my personal experience building a video agency. It is not a promise of results. Outcomes vary based on individual skill, market conditions, and execution.